Hoda Kotb’s Shocking Exit From the Today Show Could Land Her a Massive Payday – Star Set to Earn Way More Than Her Previous $7M Salary as Fans Speculate What High-Powered Move She’ll Make Next in Her Unexpected Career Reinvention

In a television bombshell that left viewers and insiders equally stunned, Hoda Kotb has officially stepped away from her longstanding role on the Today show. But while fans are still reeling from her unexpected departure, the celebrated anchor may be gearing up for something even bigger — and more lucrative — than ever before.

According to those in the know, Kotb is preparing to rake in a fortune that far surpasses her previous $7 million annual salary at NBC. Whispers of high-profile offers, media deals, and even entrepreneurial ventures are swirling, fueling speculation that the beloved journalist is just getting started on a bold new chapter — one that could redefine her legacy and her bank account.

For years, Hoda Kotb was a steady, shining force in morning television. But now, she’s rewriting the rules — and proving that stepping away from a dream job doesn’t mean giving up on ambition. It might just mean aiming higher.

A Departure That Shocked America

Few could have predicted Kotb’s exit. After all, she was one of the most trusted, familiar faces on American TV, with a career that spanned decades and accolades to match. From her early days as a correspondent to her celebrated co-hosting gig with Kathie Lee Gifford and later with Jenna Bush Hager, Kotb embodied professionalism, warmth, and authenticity.

But behind the scenes, the tides were shifting. Kotb, always graceful in the public eye, had quietly been reevaluating her path. With two young daughters at home and a growing desire for balance and personal fulfillment, the decision to step away wasn’t just about rest — it was about strategy.

And now, that strategy is beginning to pay off — literally.

More Than Just a Pay Raise

Insiders suggest that Kotb’s next move could catapult her earnings well beyond her previous $7 million salary. While she hasn’t confirmed any new deals publicly, the entertainment world is buzzing with rumors of high-profile offers pouring in — from streaming platforms, publishing houses, production companies, and even wellness brands eager to partner with her.

Why the sudden gold rush for Hoda?

Simple. She’s a rare blend of credibility, charisma, and relatability — a media powerhouse who brings trust and star power in equal measure. Audiences don’t just like her; they connect with her. And in an era where attention is currency, Kotb is a valuable brand all on her own.

From lucrative podcast deals to potential television development contracts, her post-Today life may look a lot less like retirement and more like reinvention — on her terms, and with a major financial upside.

The Power of Pivoting at the Peak

What makes Kotb’s next chapter so compelling isn’t just the money — it’s the mindset. At 60, many in high-profile media positions begin to consider winding down. Not Hoda. Instead of coasting into the comfort of a legacy career, she’s taking a bold leap, showing that reinvention doesn’t have an age limit — and neither does earning power.

Her exit from Today wasn’t marked by scandal or burnout. It was a conscious pivot — a decision driven by vision, not necessity. And that makes all the difference.

Rather than clinging to the spotlight, Kotb is using her platform to explore new ventures that offer more flexibility, more creativity, and, clearly, more financial potential.

A Brand of Her Own

What’s next for Hoda Kotb? While no official announcements have been made, industry insiders have floated several exciting possibilities — and each one comes with the potential for a massive payday.

First, there’s the possibility of launching her own production company, focused on content that reflects her values: uplifting stories, real conversations, and human connection. With streaming giants hungry for meaningful content, this move could easily place her in the executive chair — and in control of multi-million-dollar projects.

Then there’s publishing. Kotb is already a bestselling author, and with her immense fan base, a new memoir or inspirational series would almost certainly top charts — and come with a hefty advance. Add in the potential for licensing, adaptations, and brand collaborations, and the numbers start to soar.

And let’s not forget digital media. A podcast bearing her name, exploring topics like motherhood, resilience, and reinvention, could quickly rise to the top — especially with sponsorships and exclusive streaming deals on the table. Some speculate she may even join or launch a lifestyle brand that combines content, wellness, and community — tapping into a massive market of women who see her as a role model.

The Hoda Effect

Beyond business, Kotb’s departure is sparking a broader conversation about the evolving definition of success. She’s setting an example for women across generations — showing that power doesn’t come from clinging to the past, but from stepping boldly into the future.

She’s not slowing down. She’s leveling up.

And audiences are ready to follow her wherever she goes.

Fans have taken to social media to voice their admiration and support, praising Kotb for her courage, her class, and her continued evolution. “She’s always been more than a TV host,” one fan wrote. “She’s an inspiration. Now she’s just proving it off-camera too.”

A New Era Begins

Whether she launches a media empire, pens another bestseller, or builds a brand that rivals Oprah’s, one thing is certain: Hoda Kotb is far from done. In fact, she may be entering her most impactful — and most profitable — era yet.

Her journey serves as a powerful reminder that success isn’t a static destination; it’s a moving target. And sometimes, the smartest move isn’t staying where you are, but stepping into the unknown with intention.

With millions watching, Kotb has made her move. And if the early signs are any indication, her next act won’t just match her past success — it will exceed it in every way.