Los Angeles, CA—On January 27, 1984, during the filming of a Pepsi commercial at the Shrine Auditorium in front of 3,000 onlookers, a terrifying accident unfolded. Digital fireworks exploded prematurely, igniting Michael Jackson’s hair and resulting in second- and third-degree burns to his scalp and face. This horrific incident not only marked a physical turning point in the superstar’s life but also triggered one of his most profound acts of philanthropy.

THE MICHAEL JACKSON BURN CENTRE. – @imthebadmichael on Tumblr

Pepsi took responsibility for the on-set accident, agreeing to a $1.5 million settlement with Jackson—a staggering sum at the time. Yet, rather than keeping the money or engaging in protracted legal wrangling for more, Michael Jackson made a decisive and selfless choice. He donated the entire $1.5 million to the Brotman Medical Center in Culver City, California, the very facility where he had been treated for his excruciating injuries.

The Michael Jackson Burn Center

Thanks to this colossal donation, the hospital was able to establish and equip the “Michael Jackson Burn Center.” This new unit was dedicated to treating severely burned victims who could not otherwise afford the intensive, specialized care required for recovery. Jackson’s action was a clear example of empathy born directly from his pain.

Just as a hungry person might understand the urgency of providing a meal, Michael Jackson’s humanitarian efforts in this sphere stemmed directly from his own experience. He didn’t just donate the money; his time enduring the emergency room and the excruciating pain of his burns gave him a deep, visceral sympathy for the other patients he encountered.

In a move that defined his newfound mission, Jackson often returned to the hospital long after his own treatment was complete. He would visit, sit by the bedsides of severely burned patients, talk with them, and offer encouragement, knowing better than anyone how painful and isolating their ordeal was. This commitment to burn victims also led to him donating hyperbaric oxygen chambers (a costly treatment for burns) to the hospital. The experience set him on a path of dedicating much of his fortune and energy to medical charities, solidifying his legacy as one of the most generous figures in celebrity history.